Tuesday, April 21, 2009

Sparkling Water Never Tasted So Clean

Totally Organica Celebrates Earth Day One PET Bottle at a Time

Las Vegas, NV – April 21, 2009 – Totally Organica, the nation’s first line of USDA Certified organic sparkling water, has nothing artificial or unnatural about it – no added sugars, carbs, calories, sodium, or artificial flavorings, sweeteners or colors. With Earth Day just around the corner, Totally Organica offers consumers a calorie-free, earth-friendly sparkling alternative to water. Totally Organica’s line of tantalizing waters includes eight tantalizing flavors; lemon lime, cranberry, green apple, raspberry, pomegranate, melon, and mint, all bottled in a stylish and narrow PET (polyethylene terephthalate) plastic bottle, one of the most recyclable plastics.

Totally Organica uses fully recyclable bottles to lessen the carbon footprint on Mother Earth, all while hydrating consumers with an all-natural and balanced water. According to NAPCOR (www.napcor.com), recycling a ton of PET containers saves 7.4 cubic yards of landfill space, and, after recycled, nineteen 20 oz. PET bottles yields enough fiber for an extra large T-shirt, or enough to make one square foot of carpet. Want enough fiber to fill a ski jacket? Then recycle fourteen 20 oz. PET bottles.

Earthday.gov defines Earth Day as “A time to celebrate gains we have made and create new visions to accelerate environmental progress…. Earth Day and every day is a time to act to protect our planet”. Totally Organica is taking that initiative towards protecting the planet with the use of PET recyclable plastic. The first celebration of Earth Day was just 40 years ago, and only in 1991, less than 20 years ago, did Federal Agencies begin using recycled products. Since 2007, recycling rates of plastic bottles have gone up, while the bottle weight (with plastics like PET) continues to go down. Only with the creation of more recyclable plastics can this ratio become significant enough for planet Earth.

Totally Organica is committed to the three R’s of Earth Day; reducing landfill use, reusing plastics and encouraging consumers to recycle, all while using an all-natural water to help increase the awareness of the human effect on our planet. “Our PET plastic bottle is modern and chic, making it appealing to the everyday and eco-friendly consumer,” says Robert Colt, Chief Executive Officer of Organica Beverages. “Consumers can be eco-chic while refreshing and hydrating their body this Earth Day.”

Totally Organica sparkling waters are certified 100% by the USDA, retail for $1.49, and can be found throughout the country at many retailers, including, Central Market and Whole Foods.

About Organica Beverages, Inc.
Organica Beverages, Inc. is the manufacturer of the first flavored sparkling water to be certified as organic by the USDA. The company starts with pristine artesian water that flows from a spring directly into its plant in the Au Sable National Forest near the U.S. and Canadian border. Every one of Organica Beverages’ eight refreshing sparkling water flavors is produced from organic essences, without any sugar or artificial flavorings added.


LoveMy2Dogs said...

I think this would be a wonderful giveaway.

Keith Farnish said...

Alternatively, you could hear their greenwashing roar!