Thursday, April 8, 2010

Trek Women Triathlon Series

Exclusively Designed for Women

The 2010 Trek Women Triathlon Series, with races planned in eight markets across the United States, is coming to the Shadow Cliffs Recreation Area in Pleasanton, CA on June 27th. The Trek Women Triathlon Series joins the Danskin Triathlon Series, another Xxtra Mile property, as the only major women’s triathlon events created by women, run by women, exclusively for women.

Maggie Sullivan, Trek Series Director and president of The Xxtra Mile has been an integral force in women’s triathlons, and at the forefront of creating opportunities for women in the sport of triathlon since the first Danskin event in 1990. The Philadelphia Inquirer recognized Sullivan as the “The Grande Dame of Women’s Triathlons.”

“For the Trek Women Triathlon Series, I am privileged to be part of a team of talented professionals who collectively have delivered outstanding triathlon experiences to hundreds of thousands of women throughout the country for the past 20 years,” said Sullivan. “We are building on our collective experience and are committed to making the entire Race experience meaningful and memorable. We know how to deliver what women want.”

Legendary Triathlon Hall of Famer and Ironman Master’s world record holder, Sally Edwards will again serve as Chief Inspiration Officer for this second year of the Trek Women Triathlon Series.

“My role will be to help women find what it takes to participate in this type of activity,” explains Edwards. “I’m thrilled to be part of Maggie’s team in helping women exceed their own expectations.”

Race Registration in East Bay Now Open

The 1st Race will be held on June 27th in East Bay, CA with race distances consisting of: ½ mile swim, 12.5 mile bicycle ride, and 3.1 mile run/walk. Participants are encouraged to go to for registration as soon as possible, as space is limited. For further information, call toll free at 1-877-221-9665 or send us your questions at

A Race That Fits Every Women’s Comfort and Experience Level

The Trek Women Triathlon Series will feature an unprecedented seven official entry categories including: Age Groups (separated by five-year increments), Mixed Age Group (so you can do the race with family and friends), Athena (150lbs +), Women in Uniform (military or government), Physically Challenged, Elite and Relay as part of a continuing effort to provide the best possible race experience for all women. Selected cities within the Series will also include "youth focused" triathlons.

It’s About Giving Back

The Trek Women Triathlon Series is dedicated to providing women with every opportunity to support themselves and their individual causes. 100% of the money from the Series’ Participant Pledge Program is donated to The Breast Cancer Research Foundation and The National Association of Team Survivor. The Xxtra Mile has also launched “I Want to Tri for My Cause.” Through this promotion, the Series contributes a portion of registrant fees to the charity of choice for any group of women – from six to fifty-nine participants.

The National Association of Team Survivor is a non-profit 501(c)3 organization for women who have a present or past diagnosis of cancer. Team Survivor provides women with free group exercise, health education classes and support programs. The Trek Women Triathlon Series and Team Survivor allow women in the program to train, receive complimentary race registration for their first triathlon and benefit from special race day support.

In addition, the Trek Women Triathlon Series is reaching out and supporting women who have recently lost their jobs.

“The unemployment rate in this country is now over 7%,” says Sullivan. “There are many women who really need support from other women as they struggle to reassess their lives and their careers, or just get by. That is why we have allocated 7% of our entries at each Race, for those women who have lost their jobs…this year they race for free.”

2010 Race Dates & Venues

While additional races are expected to be added to the schedule in coming years, the 2010 schedules for the Trek Women Triathlon Series are as follows:

2010 Trek Women Triathlon Series*

East Bay, Northern California (Pleasanton) – June 27th

RexPlex/Pleasant Prairie, WI (Chicagoland)– July 11th

Monroe, MI – July 18th

Columbus, OH – July 25th

Orlando, FL – September 5th

Seattle, WA – September 19th

Austin, TX – October 3rd

Palm Springs, CA – October 10th

Charitable Partners

The Xxtra Mile is proud to continue its partnerships with both The Breast Cancer Research Foundation (BCRF) and The National Association of Team Survivor (NATS).

BCRF was founded in 1992 by the Lauder family. It is one of the Nation’s highest ranked charitable groups.

NATS is a non-profit 501(c)3 organization for women who have a present or past diagnosis of cancer, provides women with free group exercise, health education classes and support programs.

The Xxtra Mile provides members of Team Survivor competing in their first triathlon with complimentary registration at either the Trek Women or Danskin event. Members of Team Survivor are also honored at each Race, and stand together at the starting line, with the support of the thousands of other Race competitors.

100% of money raised through the Participant Pledge Program goes directly to the BCRF and NATS.

About The Xxtra Mile LLC

The Xxtra Mile was formed in 2008 to provide a platform to deliver high quality, life-changing, women only active lifestyle events. The Xxtra Mile’s properties include The Trek Women Triathlon Series, The Danskin Triathlon Series, The Holiday Half Marathon Series™, a multi-distance, all female running series, Team Future™, a mentoring program for young women, and Braids™, a think tank for women’s and girl’s active lifestyle initiatives. Each of these properties has as its sole focus, women helping other women.

For further information on the Trek Women Triathlon Series, go to or call 877-221-9665 (toll free).

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